Publications

Destination Guide

The Destination Guide is used as a sales tool and guide for the convention planner, meeting planner and association executive, as well as for the group tour/motorcoach market. All copy will be directed toward those who make decisions regarding planning meetings or booking group tours in Milwaukee. Only members that can accommodate groups will receive free listings in the publication. Approximately 10,000 are produced each year.

Dining, Nightlife & Calendar of Events

VISIT Milwaukee produces a monthly calendar of special events taking place in Greater Milwaukee. This publication features member-only events, and highlights all member dining and nightlife options. The calendar is allocated to VISIT Milwaukee members for their customers, and to VISIT Milwaukee and state visitor centers for mail and brochure rack distribution. Advertising opportunities are available.

Membership Directory

This online directory serves as a "yellow pages" for local and national meeting planners and members. It positions current members as preferred suppliers of local products and services. It also serves as a comprehensive guide for members to promote their products and services to other members. This publication is now available in a printable version online at www.visitmilwaukee.org.

Multicultural Guide to Milwaukee

Milwaukee is a city made up of many different cultures and ethnicities, culminating in a rich fabric that drapes the city in a wide variety of traditions, customs, religions and ideas. VISIT Milwaukee is committed to inclusivity and multicultural development in order to enhance Milwaukee's image as a welcoming destination for people of diverse ethnic backgrounds. Our "Guide to Multicultural Milwaukee" features our four most prominent cultures - African American, Asian American, Hispanic American and Native American. Only multicultural-owned member businesses will have listings in the Guide. Over 25,000 guides are printed biennial to be used by our sales staff to book new meetings and conventions to Milwaukee, as well as by multicultural delegates once they are in Milwaukee. In addition, business, government and schools have used the Guide to recruit people to live, play, work and learn in Milwaukee.

Newsletter - Voice of VISIT Milwaukee

The Voice of Visit Milwaukee is a monthly newsletter produced for members to keep them updated on VISIT Milwaukee activities and events. It is distributed via email and also available online.

Official Visitors Guide

Published annually, the Official Visitors Guide is distributed to convention delegates, tourists, and clients with whom VISIT Milwaukee comes in contact - 250,000 annually. Members receive an editorial listing free of charge, as well as the opportunity to purchase additional listing and advertising space.  Click here to order a supply of Official Visitor Guides.

SHOP: Milwaukee's Guide to Neighborhood Retail

Gain access to shoppers interested in Milwaukee's retail scene with this publication that is produced twice annually. 50,000 copies of the guide come out in Spring/Summer and Winter/Fall. Each of the city's downtown neighborhood shopping districts is highlighted in a double-page spread with the retail determined by the neighborhood associations and VISIT Milwaukee membership. Along with names and addresses, our retail members within the featured neighborhoods are given a 25 word listing. In addition, a listing of all stores is included for our member retail centers.